Ever since the beginning of the brand, we've acknowledged and understood that every woman is unique and deserves to feel confident and beautiful in her own skin. That's why we're thrilled to announce the expansion of our sizing range to include XS - 5XL for our upcoming collection, in celebration of International Women's Day.
It has truly been a journey getting here, starting with only free sized bralettes back in 2017, then expanding our sizing range to S/M and L/XL (just 2 sizes!) and slowly producing all new designs in XS-XXL and now, having sizes up to 5XL. But size inclusivity is something we truly believe in and something we will continue to work on.
Our theme for this year's International Women's Day is "Bloom Into You". The inspiration behind the theme is a need for woman to accept themselves for who they are and bloom into accepting and flourishing as that person. This theme emphasizes the importance of self-care and self-love, and encourages women to prioritize their own well-being in order to thrive in all aspects of their lives.
Since our brand started in 2017, we've been committed to inclusivity and creating a welcoming environment for women of all shapes and sizes. We recognize that the journey to size inclusivity has not been easy. It has taken a lot of hard work, dedication, and perseverance to get to where we are today. But we believe that every woman deserves lingerie that makes her feel beautiful and confident, and we are committed to making that a reality for more women than ever before.
Our new collection celebrates women's bodies and makes them feel confident and empowered. We want to inspire and empower women of all shapes and sizes to feel confident and beautiful. We believe that every woman has the potential to achieve greatness, and we want to be a part of that journey.
As we celebrate International Women's Day, we want to recognize the strength and resilience of women everywhere. We are inspired by the women who have come before us, and we are committed to creating a world where every woman can thrive and bloom into the best version of herself. We're honored to walk this journey with all of our customers, supporting and celebrating women everywhere.
"Bloom Into You" celebrates the growth, empowerment, and self-discovery of women. We're excited to expand our sizing range to include XS - 5XL, and we're committed to creating lingerie that celebrates women of all shapes and sizes. Thank you for joining us on this journey.